Many a time I have talked about a musician I used to coach for his marketing. He was a guy who sold 8000 CDs in 3 weeks. He moved from lack of confidence to being a master in marketing – something he thought as an independent musician he shouldn’t be doing.
He couldn’t have been more wrong at that point. As an independent musician, you don’t really have the funds to employ a marketing dude to help you, so you’ve gotta go it on your own, doing small bits consistently. He put together his plan and made a killer in just under a month and was at the top of cdbaby.com!
I just watched a video of author Bob Baker speaking to another guy. This time, the success story is that he sold 15,000 CDs in 18 Months. Here’s the video:
http://www.youtube.com/watch?v=ZUfXB5uY9KA
And it’s using a very similar strategy that my guy Dave used.
Both results are phenomenal. But they only come to those who believe in their music and are downright committed to their work, success and ideas. Being a successful musician isn’t easy. Nobody said it was. If you’re hanging on the edge, umming and ahhing, that’s not good enough in this industry. But if you remain committed, if you believe in yourself, if you be consistent in your strategy, you will get there.
Tags: music marketing, music promotion, Music websites, success story
About the Author
Kavit Haria
Kavit Haria is the founder of InsiderMusicBusiness.com. He writes and speaks on the topics of music promotion, music business strategy and music entrepreneurship. He's also a Tabla player.
Last 5 posts by Kavit Haria
- What It Takes To Be A Successful Musician And Songwriter - July 17th, 2010
- Quick Question - What Are Music Teacher's Most Pressing Problems? - May 25th, 2010
- Seven Steps To Musopreneurship - April 16th, 2010
- Holiday Message From Kavit Haria - December 22nd, 2009
- Myspace Versus Facebook - Which Is Best For Musicians? - December 19th, 2009
