<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: Building your public relations campaign—Part 1: Your message</title>
	<atom:link href="http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/</link>
	<description>Just another WordPress weblog</description>
	<lastBuildDate>Tue, 20 Jul 2010 03:25:31 -0700</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.2</generator>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
		<item>
		<title>By: Building your public relations campaign—Part 3: Putting it to work &#124; Insider Music Business</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1780</link>
		<dc:creator>Building your public relations campaign—Part 3: Putting it to work &#124; Insider Music Business</dc:creator>
		<pubDate>Wed, 09 Dec 2009 18:16:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1780</guid>
		<description>[...]  part one we talked about your theme, then in  part two investigated using it to write a press release, or [...]</description>
		<content:encoded><![CDATA[<p>[...]  part one we talked about your theme, then in  part two investigated using it to write a press release, or [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Building your public relations campaign—Part 2: Your press release &#124; Insider Music Business</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1779</link>
		<dc:creator>Building your public relations campaign—Part 2: Your press release &#124; Insider Music Business</dc:creator>
		<pubDate>Wed, 09 Dec 2009 18:01:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1779</guid>
		<description>[...]  part one we looked at developing a theme for your public relations campaign. Now lets look at how you put it [...]</description>
		<content:encoded><![CDATA[<p>[...]  part one we looked at developing a theme for your public relations campaign. Now lets look at how you put it [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ed Teja</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1766</link>
		<dc:creator>Ed Teja</dc:creator>
		<pubDate>Sun, 06 Dec 2009 23:28:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1766</guid>
		<description>Which part do you find mythological Dapper? Or do you mean that in the sense of the Homeric myths?</description>
		<content:encoded><![CDATA[<p>Which part do you find mythological Dapper? Or do you mean that in the sense of the Homeric myths?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ed Teja</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1765</link>
		<dc:creator>Ed Teja</dc:creator>
		<pubDate>Sun, 06 Dec 2009 23:27:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1765</guid>
		<description>Good point Dan. Getting coverage for a music event, creating continuity for it in people&#039;s minds, really need effort in the pr area. And yes, musicians can be their own worst enemies when they think that &quot;being good&quot; is enough. People go to gigs to be entertained, and that is the job of the band, and the event. Good luck with yours.</description>
		<content:encoded><![CDATA[<p>Good point Dan. Getting coverage for a music event, creating continuity for it in people&#8217;s minds, really need effort in the pr area. And yes, musicians can be their own worst enemies when they think that &#8220;being good&#8221; is enough. People go to gigs to be entertained, and that is the job of the band, and the event. Good luck with yours.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ed Teja</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1764</link>
		<dc:creator>Ed Teja</dc:creator>
		<pubDate>Sun, 06 Dec 2009 23:24:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1764</guid>
		<description>Good question Cullen. We will get to that part shortly. The quick answer though is research.</description>
		<content:encoded><![CDATA[<p>Good question Cullen. We will get to that part shortly. The quick answer though is research.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Real J.O.B</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1759</link>
		<dc:creator>Real J.O.B</dc:creator>
		<pubDate>Thu, 03 Dec 2009 23:08:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1759</guid>
		<description>Thank you - Great info.

I&#039;m just at this stage now - establishing a theme and trying to build a &quot;buzz&quot; around the music.

Somebody just described our new song as &quot;Kings of Leon-ish, but more soulful&quot;

Thank again,
http://myspace.com/realjamminonbroadway</description>
		<content:encoded><![CDATA[<p>Thank you &#8211; Great info.</p>
<p>I&#8217;m just at this stage now &#8211; establishing a theme and trying to build a &#8220;buzz&#8221; around the music.</p>
<p>Somebody just described our new song as &#8220;Kings of Leon-ish, but more soulful&#8221;</p>
<p>Thank again,<br />
<a href="http://myspace.com/realjamminonbroadway" rel="nofollow">http://myspace.com/realjamminonbroadway</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Jim Townsend</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1756</link>
		<dc:creator>Jim Townsend</dc:creator>
		<pubDate>Thu, 03 Dec 2009 20:24:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1756</guid>
		<description>Thank you for such an informative article. I recognize that establishing the theme is the hardest part of any marketing campaign but I had never really thought in any detail about the two audiences. it&#039;s alway is so interesting to me how a new perspective can lead to a new approach with the increased possibility of a new outcome. Thanks for that new perspective. I too am looking forward to part 2</description>
		<content:encoded><![CDATA[<p>Thank you for such an informative article. I recognize that establishing the theme is the hardest part of any marketing campaign but I had never really thought in any detail about the two audiences. it&#8217;s alway is so interesting to me how a new perspective can lead to a new approach with the increased possibility of a new outcome. Thanks for that new perspective. I too am looking forward to part 2</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: rosehip</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1754</link>
		<dc:creator>rosehip</dc:creator>
		<pubDate>Wed, 02 Dec 2009 22:21:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1754</guid>
		<description>Thanks for this article! It&#039;s a good point to create a &quot;story&quot; around the music that you do. But as you said, once you&#039;ve created a story, it will follow you, so you should choose wisely what information you want to spread in public. It should be honest and true but at the same time catchy enough to stand out in some way. 

Looking forward to part 2!</description>
		<content:encoded><![CDATA[<p>Thanks for this article! It&#8217;s a good point to create a &#8220;story&#8221; around the music that you do. But as you said, once you&#8217;ve created a story, it will follow you, so you should choose wisely what information you want to spread in public. It should be honest and true but at the same time catchy enough to stand out in some way. </p>
<p>Looking forward to part 2!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Cullen Landry</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1753</link>
		<dc:creator>Cullen Landry</dc:creator>
		<pubDate>Wed, 02 Dec 2009 18:11:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1753</guid>
		<description>This was excellent.The press release needsto be communicated by email to the editor? What is the best way to obtain the email address of the editor?
Thanks,
Cullen</description>
		<content:encoded><![CDATA[<p>This was excellent.The press release needsto be communicated by email to the editor? What is the best way to obtain the email address of the editor?<br />
Thanks,<br />
Cullen</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Marcus Manderson</title>
		<link>http://www.insidermusicbusiness.com/blog/building-your-public-relations-campaign%e2%80%94part-1-your-message/comment-page-1/#comment-1752</link>
		<dc:creator>Marcus Manderson</dc:creator>
		<pubDate>Wed, 02 Dec 2009 17:50:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidermusicbusiness.com/blog/?p=708#comment-1752</guid>
		<description>Incredible information presented here. I like the concepts you are introducing and hopefully many people will find their way here. Thanks and I look forward to the next parts!!!!</description>
		<content:encoded><![CDATA[<p>Incredible information presented here. I like the concepts you are introducing and hopefully many people will find their way here. Thanks and I look forward to the next parts!!!!</p>
]]></content:encoded>
	</item>
</channel>
</rss>
